Google Analytics Ecommerce tracking allows you to measure a number of transactions and donations that the organization makes when using the Donorbox donation widget. To enable Ecommerce tracking on Google Analytics, please follow the steps below:
Google Analytics Enhanced Ecommerce set up
Step 1:
Log in to Google Analytics (https://analytics.google.com/analytics/web/) and navigate to the account that you have already integrated or are going to integrate with Donorbox.
Step 2:
Click on Admin in the left-hand menu.
Step 3:
Choose Ecommerce Settings in the views section.
Step 4:
By default, Enable Ecommerce status will be off. Switch it to ON and then click Next step.
Step 5:
By default, Enhanced Ecommerce Settings will be off. Switch it to ON and click Submit.
NOTE: In some cases, there may be a delay between transaction data being reflected on the Google Analytics dashboard and the time that the donation was made. The exact delay varies, but may take between 24-48 hours to be reflected.
Reference: https://support.google.com/analytics/answer/1070983?hl=en#DataProcessingLatency